Emerson Logistics

We created an animated Education Video for the Emerson Group’s Logistics service. The goal was to produce a short, informative, and exciting video to clearly communicate the value of Emerson Logistics to potential clients and partners.

The challenge was to effectively explain Emerson Logistics' unique model, helping smaller manufacturers access the market affordably through consolidated shipments, but in a compelling way. Our strategy involved using clear, concise animation with voiceover and music to illustrate the process from order to distribution.

The video highlighted the key differentiators: how Emerson simplifies logistics by storing inventory for multiple brands, enabling retailers to order from one source, and streamlining the process into "1 order, 1 truck, 1 payment." We showcased how this model simplifies relationships, provides cost savings, and delivers significant environmental benefits (~90% fewer trucks, ~75% less CO2).

“Working with Let There Be has been a remarkable experience of mutual trust and business understanding. We've used the videos at conferences and with major retailers. The videos were incredibly effective, and I can confidently say that I have the highest level of satisfaction. The process, from start to finish, was smooth, and I'm impressed with how politely they pushed us to ensure timely progress. I appreciated the honesty in pointing out good ideas and the willingness to co-create. The biggest challenge was deciding the art direction, but I'm proud we gave the team the trust they deserved because they did not disappoint. I look forward to more of these collaborations in the near future."

—Patrick Gibbons, Founding Partner, The Emerson Group
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