Designs for Health Vitamin D Supreme's formulation is based on unique nutritional science and research; however, most consumers view Vitamin D as a generic commodity. 

We developed a compelling Science Story to educate consumers that “Not all Vitamin D products are created equal”

Vitamin D Supreme stands out because it includes additional nutrients designed to support better bioavailability.  We brought this campaign to life in an Ad to Education Sequence™ on Amazon and Walmart with great success, leading to better CTR and ROAS.