Any question your science has to answer. We find the evidence, and what it lets you do.
Science Intelligence™ is where we take on anything in consumer health that comes down to evidence. Lit Review™ and Claim Dev™ are the core of it. But the same team, the same AI tools and fifteen years inside consumer health can be pointed at almost any problem: a formula, an ingredient, a competitor’s claim, a label, or the way a rating site or an AI assistant judges your product.
If the answer is somewhere in the science, the label or the data, this is where we go and get it.
What We Take On
Bring us the question.
A few of the questions brands bring us. Some become a full Lit Review™. Others are a focused project built around one question. All of them get the same standard of evidence.
“What does the published science actually say about what’s in our product?”
Every study on your ingredients, sorted into what you can use and what you can’t.
Explore →Claim development“What can we say about our product that nobody on the shelf is saying?”
New claims written from the science, in your brand’s voice and your category’s rules.
Explore →“A competitor is claiming something we don’t believe. Can they actually back it up?”
We trace their claim to their label and their studies, and show where it falls short.
“We’re reformulating. Which ingredients, forms and doses give us something new to say?”
Formula options weighed against the evidence, and what each one would let you claim.
“When shoppers ask a rating site or ChatGPT what to buy, why isn’t it us?”
How each one judges your category, and the changes that would move it.
Explore →“What does our monograph, label or supplement status actually let us say?”
A plain read of where the line sits for your product, and how close you are to it.
“What do people believe about our category that the science says isn’t true?”
The myths and blind spots a new story can start from.
“A retailer or a competitor is questioning our claim. Does it hold?”
The evidence behind your line, and a version that holds if the original doesn’t.
“Could the science take our product to people who don’t buy it today?”
Who else the evidence speaks to, and what you could say to them.
What’s Inside
Three services, and room for more.
Science Intelligence™ is the home for our research work. Most brands start with a Lit Review™ and Claim Dev™. The rest is scoped to the question you bring.
Everything published on the ingredients in your product, sorted into what you can use, what’s new, and what doesn’t hold up.
Explore Lit Review™ →
The science turned into new things your brand can say, written for your audience and your category.
Explore Claim Dev™ →
Your evidence, published so search engines and AI assistants can find it, read it and recommend you.
Explore Science Index™ →Anything else on the list above, from challenging a competitor’s claim to weighing a reformulation. Scoped to the question.
Bring us yours →How We Work With You
A research partner for the hard questions.
Consumer health runs on evidence, and the questions rarely arrive in a neat box. We’re the team you call when the answer is somewhere in the science, the label or the data, and you need someone who knows how to find it and what it means for your marketing.
OTC medicines, dietary supplements, medical devices and personal care. We know how each category is regulated, how it’s sold and what its shoppers believe.
They search, sort and check the published science at a scale no person can. People make every judgment call that matters.
Scientists and regulatory experts who pressure-test the work, so what we hand you holds up in your review and anyone else’s.
Every project is scoped to the question. Tell us what you’re trying to figure out and we’ll tell you what it takes.
FAQ
Common questions
What is Science Intelligence?
It’s the research stage of the Science Marketing Engine, and the home for any consumer-health question that comes down to evidence. Lit Review™ and Claim Dev™ are the core. We also take on custom work, from challenging a competitor’s claim to weighing a reformulation.
What does it include?
Lit Review™ (everything published on your ingredients, sorted into what you can use), Claim Dev™ (new things your brand can say) and Science Index™ (your evidence, published so AI assistants can find it). Anything else is scoped as a custom project.
Does every project start with a full Lit Review™?
No. Many do, but a focused question, like challenging a competitor’s claim or weighing a reformulation, can be scoped as its own project. We size the work to the question.
Where does Science Intelligence fit?
It's the first stage of the Science Marketing Engine — most brands start here, then carry the proof into Science Story™ and Science Studio. It's the foundation everything else is built on.
Does our science and data stay private?
Yes. All AI-assisted research runs in an enterprise-only environment, audited to bank- and healthcare-grade standards, and your data is contractually excluded from AI model training. Your science stays yours.
What’s your next breakthrough?
Start with Science Intelligence — and discover what you can credibly say, in months rather than years.
Start with Science Intelligence